USATODAY.com is about to get behind Bloggers & Podcasters in a big way with the launch of The Blogger & Podcaster Guide tomorrow (November 8, 2007). This will be the first time that Blogger & Podcaster can reach beyond early adopters and reach such a large mainstream group of people (5,200,000 daily in print and 10,400,000 unique visitors daily online) to grow their audiences.

Blogger and Podcaster, USA Today, Promote Your Blog Content For Free

With enough critical mass of listings to give a positive user experience, Blogger & Podcaster is offering all Blogging Mix Readers a one month FREE content promotion in the online Blogger & Podcaster Guide. This means an opportunity for you to reach a wider audience and a savings of $49.95 (regular 1 month advertising cost).

To get your free listing, you just need to follow these easy steps:

  1. Go to www.bloggerandpodcaster.com/usatoday
  2. Select “New User” and go through 6 Steps registration process.
  3. In “Step 2” be sure to enter ‘BP’ in Coupon Code box under Option #4. Then click “Option #4”. If you don’t enter this code, you’re going to be charged the regular price.

Information you should have handy to register is:

  • Blog/Podcast Name
  • Website URL
  • Brief Description (Print only): You can have 75 characters total — including spaces & punctuation – between your URL and description
  • Detailed Description (400 characters max – including spaces & punctuation – for online guide)
  • RSS Feed
  • iTunes Feed (Podcasts only – Not mandatory): For info go to http://www.apple.com/itunes/store/podcaststechspecs.html
  • Up to 10 Keywords related to your blog/podcasts (Not mandatory): Used for search and placements as relevant material on USATODAY.com
  • Logo/Album Art (Not Mandatory)


    • Takes about 5 minutes if you have the above info ready. The offer does not stand forever so take advantage of it while it is still available.Wait! That’s not all.

    If you decide to continue on promoting your blog or podcast after the one month free advertisement, Blogger & Podcaster Guide will give you a 20% discount just for being a reader of Blogging Mix. Here’s a list of the 3 Program Options you can choose from.

    Promote Your Blog/Podcast to 15,600,000 Readers Weekly
    In USA TODAY Print Edition & On USATODAY.com

    Online Edition – USATODAY.com:

  • Reach 10,400,000 DAILY Unique Online Visitors
  • Published all day, every day, 24/7
  • Guide on the front page of USATODAY.com
  • Contextually relevant blogs/podcasts are also listed within articles on USA Today.com


    • USA TODAY Print Edition:

  • Reach 5,200,000 Daily Readers
  • Published in print 1x per week


    • Program OptionsOption #1:
    USATODAY.com Monthly ($49.95 per month) – No contract - cancel anytime

    Special Prepay Offer: Prepay the first 3 months ($149.85) and get 1 USA TODAY Print Edition FREE - $195 value (Can cancel anytime after the 3rd month)

    Option #2:
    USATODAY.com 1 Year ($495.95 per year – Save $100)

    Bonus: Includes 1 FREE USA TODAY Print Edition - $195 value

    Option #3:
    USA TODAY Print Edition ($195.95 per issue)

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