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Recently, I was privileged to be introduced to Dotcomology. After spending a considerable amount to of time reading through it (this isn’t a small e-book), here is my honest review.

The Good

Ever read an e-book that turned out to be a clever sales page? I’ve read plenty and it was a nice surprise to find out that Dotcomology is not one those e-books. Dotocomology,written by Stone Evans, who is a very successful e-entrepreneur and a respected member of the internet marketing community, is pure information, 325 pages of information to be exact.

Forgive me for stressing the fact that this is content rich material, but with so much hype online, one must give credit to someone who is willing to write over 300 pages of valuable insight to offer to anyone seeking online wealth. And then give all that information away for free.

One of the first things that became obvious to me (I’m sure you’ll notice it once you download the book for free) just by looking at the web copy and glancing at the first few pages of the book is that Stone Evans is a no hype kind of guy. The book is written in no hype, straight forward, easy to understand manner.

This is great for someone like me who isn’t a tech wiz. I wasn’t sitting there with a dictionary trying to figure out what each word meant. Stone Evans went out of his way to thoroughly explain anything that he felt might raise confusion for the reader.

I recently bought a book from a guy (I won’t say his name so as not to embarrass him) but it was sloppy, confusing and irrelevant. Dotcomology is jam-packed page after page with some of meatiest content I have ever seen. His examples are easy to understand and he lays everything in an organized manner.

The Bad

The only negative thing I would have to say about Dotocomology was that, although Cinderella stories are great, Stone Evans could have cut his a bit short.
So what exactly did I learn in this information stacked e-book?

Tips and Tricks You’ll Learn

Here a just a few of the things Dotcomology taught me:

• How to set up an affiliate program the right way by picking the right partners that will turn your traffic into cash.
• The fundamental elements that should go into a successful web design. And I don’t mean a list of what you need, that can be found anywhere on the web, but a detailed explanation of what to think about when creating a site, why it’s necessary, and how to go about implementing it.
• How to create an effective navigation system. This is crucial knowledge as many websites fail to provide easy to navigate options for their users.
• How to write a compelling sales copy. If you’ve been on the web for a bit you know that your “voice” can make or break a sale. Find out what it takes to write the kind of copy that actually creates sales.
• The key thing you should look for when choosing a webhost
• Which web businesses are booming and why.
• How search engines work so you can properly optimize your pages. Don’t worry, you won’t lose head, Stone Evans explains it all in an easy to grasp style.

My favorite section would have to be the one that described why monitoring and tracking were so important (pg 49). Building a site is one thing. And once you download the e-book you’ll learn exactly how to do that, but finding out how it is performing is an entirely different game. Once I learned how to track my success, I actually started getting success.

It was a simple thing that I had neglected to do but once I did it changed the way my business functioned. I was able to better please my customers. I would never have
learned it if I didn’t take the time to download and read the book. I have no doubt that anyone who does not access this information will be losing a significant amount of sales as a result.

Another thing that really impressed me was that Dotcomology is supported by the internet marketing community. Countless people have read it and loved it. I can with full confidence recommend Dotcomology by Stone Evans. Quite simply, if you don’t read the book you’re leaving sales on the table.

Take a look!

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Searching for a legitimate work at home business is like looking for the perfect job. There are many out there, but you have to know where and how to look.

I’m sure we can all agree that looking for a job is the toughest job you will ever have, so many of us attempt to by pass the stress created by working offline by focusing our money making efforts online.

However, online, the search becomes even more daunting.  There are so many opportunities and within all those opportunities lie scams, cons and all sorts of ways to swindle people out of their money. Your task is even more difficult because not only are you looking for a work at home business that meets your needs you are also looking for a legitimate work at home business.

It’s not always easy to tell whether or not an online business is a genuine money making opportunity. But one red flag sign everyone can look for is contact information.  Look around the website for some form of contact- a phone number, email address, business address, anything that you could use to get in touch with a real person.

A legitimate work at home business will provide you with at least two forms of contact because they understand that customer service is the life blood of their business.  Providing you with a way to get in touch with them is about  more than just filling white space on their webpage, it’s to let you know that they are there if you need them. And at some point of your work at home career you will need them.

If you can not contact a real person something is wrong and you are not working with a legit work at home business.  There are several reasons why you should be apprehensive but the most important is that without correct contact information you will receive no mentoring.

All legitimate work at home businesses offer some form of mentoring. These companies want to make money, in order to do so they need to help you make money. If the company sends you an ebook and leaves you to fend for yourself you most likely have signed up for something other than a legit work at home businesses. Without mentoring you will most
likely fail. You need some assistance so you can properly understand the work at home job and what you need to do to be successful. 

Credible work at home businesses have clearly drawn out instructions about the tasks you will need to perform, they provide resources to help you succeed, and there is someone you can contact to ask questions. They will not leave you hanging. If you are in a work at home business and you’re feeling lost and very much alone you may not be working with a legitimate online company.     

Another thing you should look for are requirements.  Legitimate work at home jobs usually post basic job requirements. Every job requires some skill; a legitimate home-based job will be clear on what they are looking for. Genuine work at home businesses, just like any job, are looking for something. Thus they will screen people to see who is a good fit for the job. Be wary of jobs that claim that virtually anyone can do it. Even if all the job entails is the ability to read and fill out surveys, the website will still give a guideline on what they want.   

Bottom line, the more information you are provided with the better. Do thorough research to find out as much as you can. Ask questions, not just from the owners of the company but those who have joined it. If at any point you are feeling that something is wrong, are getting vague answers or if it’s just too good to be true, you may have to pass up on it and continue your search for a legitimate work at home business.

Jeff Casmer is an internet marketing consultant and work at home business owner. For more information on work at home businesses and opportunities please visit his “Top Ranked” Legitimate Work at Home Directory gives you all the information you need to Work at Home in the 21st century.

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An overwhelming number of people are flocking to the internet to get their share of the online riches. One of the most popular business ventures for work at home beginners is affiliate marketing. With no boss, no deadlines and no stock to deal with, the popularity of affiliate marketing continues to grow. With so much attractive appeal one would think that just about everyone can succeed at affiliate marketing. However, only 20 percent of people doing affiliate marketing are successful and all of them have these five qualities.

1. Investing themselves With any task you must invest the time and effort that is needed to make it work. If you are not invested in your business, don’t expect it to grow. Floods of money will not be pouring into your account in the beginning of your affiliate marketing journey. And like every journey it’s the little day to day steps that truly make the difference.

2. Willing to learn Affiliate marketing is applied knowledge. In order to apply the steps used by the masters, you must first be willing to learn the steps. While many people do invest time and effort in building their business very few take time to learn how to build a successful business from scratch. There are several ways an affiliate can get lost in the industry and fail but there are also many ways for an affiliate to succeed. This is done by keeping an open mind and welcoming ideas and suggestions given to you by those who have a firm understanding of the business.

3. Determination As an affiliate marketer you must possess the ability to push yourself. 80 percent of people fail because the lack the determination to reach further, climb higher and go farther. This perhaps stems from a lack of self discipline, which brings me to quality four.

4. Discipline All successful affiliate marketers have a strong sense of self-discipline. They are able to get themselves to take action regardless of their emotional state. Thus they are able to accomplish more in a faster period of time. Their marketing goals are not just set for the sake of having a goal, they are done deals. It is virtually guaranteed that they will follow through with every goal they set because they have made the conscious decision to do so.

5. Optimism A positive attitude is the key to succeeding at virtually everything, including affiliate marketing. Why be optimistic? Optimism means explaining setbacks to yourself in ways that gives you resilience, strength and determination. Optimism improves your ability to succeed. Your attitude towards your business should always be good even if things are not going the way you planned. You can be among the 20 percent of affiliate marketers who are living the net marketing dream. It starts with building theses qualities within you. They are essential to your success as an affiliate marketer.

 Jeff Casmer is an award winning entrepreneur, keynote speaker, and internet marketing consultant with career sales over $25,000,000. His “Top Ranked” Best Affiliate Programs Directory gives you all the information you need to Work at Home in the 21st century.

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Blogs also known as web logs are the latest thing on the internet. With there being so many blogs out there in cyber world, how do you make yours known and get people to read it. How do you have the most often read blog on the market that you are promoting? Because there are so many people that are trying to all accomplish the same thing, how are you going to stand out?

There are several things that you can do to make your blog marketing a success, and we are going to cover some of them right here. The first thing that you should know is that you should have your blog URL pointing to your market. For example, if you are trying to promote and sell sunglasses from your blog, you want your URL to say “http://www.sunglasses.blogurl.com”. Doing so will give you an extra advantage.

The next step would be to customize your blog. Rather than having the same old blog interface like everyone else has, make your unique and interesting to look at. This will also help anyone from getting your blog confused with others that look just like it. There are so many types of blog software on the market that having your own look should not be that difficult to accomplish.

Keyword research is another very important part of blog marketing. If you are not using the keywords that people search on, then chances are no one is going to find your blog. Have a variety of keywords in your blog as well. Not just the same one over and over. Not everyone just uses the term ‘sunglasses’ when they are searching for shades to keep the sun out of their eyes. Keyword research is an important factor to remember.

Using SEO on your blog, which stands for search engine optimization is a great idea as well. SEO will help get your blog out there and read, and will also help you get a better ranking with Google. Being as high as you can be in the Google search engine results is something that you want.

Find other sites and blogs that are in the same market as yours, but not in direct competition with you to exchange links with. This will help you out a lot as well, especially if you can get some good exchanges with high authority sites. The higher the page rank of your link exchange, the better for your blog.

Many people do not realize this, but having a different title tag in the HTML code on each page makes a big difference. If you have given the first page on your blog the title of ‘sunglasses’, you need to be sure that none of your other pages are named this. Doing so will make Google think that you are spamming that keyword, and that will result in them punishing your blog URL.

Once you have done your keyword research, you will want to write content based on the research you have done. Using one or two keywords, make entries into your blog using the keywords will make it easy for your blog to be indexed under those terms. That will also result in people searching on those particular terms able to find your blog.

Pinging your blog frequently is another good way to get your blog seen. Every time that you update it, use the ping tools to ping it. This will let all of the blog directories know that you have added something new to your blog. This also brings you in some more traffic.

Blog marketing is pretty much the same as website marketing. However, if you have never had a website, and are not familiar with marketing these great tips will help you get started. Be sure that you put new entries into your blog on a regular basis as well. This will help keep you up to date and current and also will keep your readers coming back for more.

Take care
Jeff Casmer
Work at Home

P.S. For more information on Blog Marketing Visit: Earn Money Blogging

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