How do you find you niche? There are about 8 bazillion possible niches to choose from. No really there are. So how are you supposed to pick one?

 

Well when I first got into internet marketing I got some advise. Some one told me (and this a pretty well know “guru”) pick something that you like. A hobby for instance. So I followed that advice, and gave it out to others. After a year or so of “working “ niches that I was interested in I came to 1 conclusion. BOY WAS THAT SOME BAD ADVICE!!!!!  

 
Think of it this way, what if there really aren’t that many people interested in what you are. So forget about you interests. If you happen to come across a niche that matches you interests, well great. If not, well you will just have to enjoy spending the money you made anyway.

 
To really succeed in niche marketing, what you need to find is a hungry market. You need to find a need and then fulfill it. Think of a topic. For now let say health. DO a google search for health forums. Read through them. Find out what questions people are asking. In that you will find you niche.

 
 Now don’t choose the broad topic of health as you niche. Narrow it down. You may find that a lot of people are asking about being tired. Research that some more. Look not only for questions that are being asked, look for questions that are not being answered. That is were you will find your buyers. You want to find people that are desperate to buy your product. The whole point is to fill a void. Otherwise you’re just another product out there.

 
We’ll take sleep loss as our next example. Go over to over to overture’s key work tool http://inventory.overture.com/d/searchinventory/suggestion/ . You put in some for your key words. We’ll take insomnia for example. 178102 searches on the work in Dec. 2006. Now that’s a big market. You will also see other searches listed below. You will want to note those key words. They come in handy for SEO.

 
Now don’t be scared if there a lot of competing sites. It’s not a real niche if there is no competition.

 
 
 
 

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