Check out this great video released by the Google Australia team;
Although it’s tailored to AdSense publishers, it’s adaptable to any other text based advertising program you run as well.
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Metropolismom responded on 27 Jun 2008 at 9:50 am #
Hi,
Thanks for this good post. I know this is a little bit out of the topic but I am a new blogger. I just set up my own blog that is self hosted. I want to put ads now on my blog. But, I want to play safe on my page ranking as PR is my priority right now and profit is just second using ads. My question is if I will use a different text based advertising program like bidvertiser, will it affect my page ranking in google?
Thank you so much for your time.
Cheers!
Metropolismom
whydowork responded on 27 Jun 2008 at 1:08 pm #
Hey Metropolismom:
Any question is a good one. Ad systems such as Adsense DO NOT affect your PageRank. I used capitals because that is a quite common misconception.
Because JavaScript is used to deliver the ads, the links “don’t count”. All the search engine sees is a block of javascript code, not the link within the ad.
With any JavaScript based ad you should be ok with keeping all of your valuable PageRank. If you use a program that outputs HTML links (like Text-Link-Ads) you will be penalized.
The easiest way to check is to click “View” (in your browser toolbar) then click “Source”. Look for where your ad code is. If there are a href links, you’ll be penalized, if it is just a bunch of code, you’re ok!
Let me know if you need some help and I can take a look at your site once the code is up.
saltwater aquarium responded on 29 Jun 2008 at 8:44 am #
informative post and i have picked up a few tips on adsense too…
saltwater aquariums last blog post..Salinity and Specific Gravity
Cristiano Ronaldo responded on 02 Jul 2008 at 1:35 am #
I used some of these tips as well as my own stuff and am getting a 8-12% CTR!!
Too bad my keyword pay so little.
Cristiano Ronaldos last blog post..Ronaldo snubbed from Euro 2008 XI
WhyDoWork responded on 02 Jul 2008 at 4:51 am #
Hey Cristiano:
Tough break in the euro cup!
I will make a post on how to increase the value of your clicks!
Hye Munar responded on 05 Jul 2008 at 8:56 pm #
I watched the video in the Adsense blog. Thanks for sharing it here too. The tips are useful and I am thinking of applying them in my blog.
Take care ;0
Hye Munars last blog post..UFC Fight July 5: Jackson vs Griffin PPV Live Stream
Noobpreneur responded on 09 Jul 2008 at 8:14 pm #
That is a very informative video! I’ll gladly apply it to my blog…
Thanks for sharing the video
Noobpreneurs last blog post..Brand Management in Franchising - My Guest Post at Small Business Branding Blog